How we work
Built around your business.
We do not sell a fixed package. Every engagement starts with how your business already runs and ends with tooling that runs it for you.
The process
Scope. Build. Run.
We learn how you run.
A 30-minute call to walk your channels, tools, and the work that eats your week. You get back a written plan: what we would build, how it connects, a timeline, and a quote.
We build it around your stack.
We connect to the accounts you already use and build the tooling on our infrastructure. You approve voice, rules, and anything customer-facing before it goes live.
We keep it running.
Your tools run every day. You get a plain-language weekly digest, and we reach out only when a decision needs a human.
What we build
The tools we build most often.
Review responses
Tooling that connects to your Google Business Profile through the Google Business Profile API, drafts a reply to each new review in your brand voice, and posts it once you approve. Review volume and rating trends land in your weekly digest.
Google Business Profile management
For businesses that authorize us as a manager, we keep an eye on every location you choose, make sure no review goes unanswered, and report on how your profile is doing.
SEO and content
Articles researched and published to rank, driven by real keyword opportunity rather than a fixed calendar.
Social content
Facebook and Instagram posts on a steady cadence, captioned from media you have approved.
Listing and booking pages
Tour, product, and service pages rewritten for conversion and pushed to your booking platform or website.
Reporting and custom workflows
Dashboards that pull your channels into one view, plus the processes only your business has, built and maintained for you.
Common questions
Good to know.
How is pricing set?
Every engagement is quoted after the scoping call, based on what we build and how much ongoing work it needs. You get a written scope and quote before anything starts.
Is there any software to install?
No. Everything runs on our infrastructure. We connect to the accounts you already use, like Google Business Profile, GA4, Meta, and your booking platform. You get a weekly digest, not another login.
How do you access my Google Business Profile?
Only with your permission. You either sign in with Google and approve access, or add Dispatch as a manager in your Business Profile settings. We only work with the locations you authorize, and you can remove access at any time.
Will replies be posted without me seeing them?
Not unless you want them to be. By default every reply waits for your approval. If you prefer, you can set rules, such as letting us post replies to 5-star reviews automatically.
How much content will you publish?
As much as the opportunity warrants. We do not sell a fixed number of articles or posts. Frequency is driven by keyword opportunity and competitive gaps, not an arbitrary calendar.
What happens if we stop working together?
Your accounts, profiles, and content stay yours. We remove our access and hand everything back clean.